€250k pre-seed
The booking layer for intelligent destination management.
Feliz captures traveler intent, shifts demand with behavioral nudges, and sells actionable intelligence to the destinations managing tourism pressure.
Moats
Marketplace behavior plus civic operating data.
Impact graph built from booking conversion, municipal goals, supplier quality, and zone-level capacity.
Dual-sided distribution where every traveler search improves B2B planning data.
Portugal wedge with a clear expansion path into other pressure-sensitive leisure markets.
Behavioral research loop with nudge testing, dynamic pricing experiments, and measurable redistribution outcomes.
Revenue streams
- Booking commission from lodging and experiences
- SaaS subscriptions for cities and DMOs
- Partner data products and API access
- Corporate retreat planning fees
Use of funds
First 18-month allocation.
Go-to-market
Portugal becomes the proof market before global DMO expansion.
The DMO deck frames Lisbon and Porto as complementary first pilot markets, with Sintra as a high-signal heritage use case for cross-site demand distribution, dynamic pricing, and dashboard adoption.
Pilot milestones
Co-design sprint with data sharing and dashboard configuration.
Platform setup with DMO staff training and cohort recruitment.
Evaluation through redistribution, NPS, giveback, and media visibility metrics.